Sleep Number - Super Bowl LVI

Super Bowl LVI was hosted in LA, so we tapped an LA legend to star in our big game campaign: Eric Dickerson. With a night of quality sleep, anything is possible. Even running across the country Forrest Gump-style to get a seat at the biggest event of the year. Our spot ran nationally on Peacock during the game.

CD: Glen Wachowiak, Ellie Anderson

AD: Tom Lincoln

Producer: Treavor Doherty

Production: Greenpoint Pictures